Project Natal: SEGA confirms E3 demo
During a recent media interview, SEGA European and North American boss Mike Hayes has confirmed support for the Xbox360 Project Natal Motion Control Device, and thinks that it will allow them to develop more party games in an effort to target the more casual gamer.

Hayes also confirmed that SEGA plan to show how they will incorporate Natal into gaming at this years E3 Event, and confirmed that games will be available with Natal support from the end of the year.
Microsoft and Sony are telling us that actually, we don’t have to spend $20 million to get things consumers like, because you can approach things with games that are repetitive fun - easy to pick up and pass around. That’s where we could either use old Sega IP or come up with new ideas.
We asked our Japanese studio to create something for [Natal] which we’ll show off at E3. They had a brilliant prototype up and running within six weeks. I mean a genuinely entertaining prototype you could just play.
If you look at how many Xbox 360s or PS3s there in Europe - let’s say 12 million of each - if they get an attached rated of 12-and-a-half per cent with these [motion] devices, that’s 2.5 million consumers for us to go after. If ten per cent of those buy our games, that’s 250,000. How much money can you realistically spend on development for that audience?
We’ll certainly be supporting both. We have several games on both [Move] and Natal that you will see from around the end of this year and into 2011.
Whilst Virtua Tennis seems an obvious choice of title that could be Natal incorporated, how would you like to see SEGA develop this into older games?
Source: CVG








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